Many of you want to know where the name "Oak & Ashland" comes from, so we will fill you in on that first. Much of maker Danika’s inspiration, work ethic and passion for creating ingredient-conscious beauty products, comes from her growing up in the very quaint and eco-conscious town of Ashland, Oregon. Nestled up in the hills, this gem of a city is extremely rich in culture, the arts, mouth-watering garden-to-table eateries and talented artisans. So there you have the "Ashland" part of their name. The second half is named after the sweet little street in Ashland that she grew up on (which as you may have guessed it by now) is named "Oak" street.
Prior to launching Oak & Ashland, Danika spent over a decade practicing as an esthetician (a licensed and trained skin specialist). For the first four and a half years, she worked in a cosmetic surgeons office in Oregon where she did everything from facials, to brow shaping, to laser treatments. After that, Danika landed an esthetician's "dream job" and relocated to Los Angeles to work at the renowned Kate Somerville Clinic where she would soon build a loyal following. Tending to the skin of Oscar Award winning nominees and Grammy Award winning musicians had quickly become her ordinary workday. Danika remained at the ultra-chic Kate Somerville Clinic for the next seven years, absorbing priceless information about the skincare world and working alongside some of the best estheticians in the industry. The one request she repeatably got was "can you suggest any NATURAL products that work?" That request along with her passion for living a clean lifestyle really sparked her interest in creating her own line someday. Fast-forward to the present and here she is creating her own line of ingredient-conscious skincare and living life with her husband and their sweet fur-baby in the beautiful Sonoma Wine Country.