Lily & Val’s original gifts, cards, and home decor items mirror life’s simple pleasures so you always have a reason to smile. Each item is hand lettered and illustrated by Valerie McKeehan, who infuses her flourishes, flowers, typography and quaint illustrations with the same sense of whimsy and elegance that inspires her at home. In fact, that’s how Lily & Val was born.
In 2012, newly wedded and drawing from a love of visual storytelling honed through her career in advertising, Valerie transformed an old picture frame into a “McKeehan’s Café” chalkboard for the kitchen. She fell in love with chalkboard art instantly. What’s more, friends, family, and customers from the Etsy shop that followed soon became just as enchanted by Lily & Val’s artwork, too.
A lot has changed since those early days, but like all good things, a lot has stayed the same. As Lily & Val grew, she discovered ways to preserve a beloved art form that is considered fleeting and temporary. After illustrating each piece by hand, Valerie photographs the freshly drawn chalkboard to make a digital print. This method enables us to send you a gorgeous piece of chalkboard art, perfect in its imperfections, without worry of dust or erasing. We pride ourselves in unique, modern handcrafted goods with a nod to the nostalgia of a classic medium like chalkboard.
Since opening, Lily & Val has worked with nationally-recognized brands and has been featured in publications like The Knot Magazine, HGTV.com, MarthaStewartWeddings.com, and Good Housekeeping Magazine. But want to know a secret? It’s still the spontaneity of life’s playful, everyday pleasures that inspires us. The smallest things are the most important things: a few words transforming a room into a cozy space, an illustration that makes you smile. We revel in mixing simple nostalgia with a modern style of pretty-whimsy to create gifts that are lovingly made, from our hands and hearts to yours.